Satalia turns business challenges into AI-powered solutions
From marketing, to workforce, to logistics, we'll help you maximise ROI – blending expert consultation with our adaptable AI systems.
Everything starts with us understanding your specific challenge. Only then do we select, integrate, or build the technology to solve it – handpicking the optimal blend of data science, machine learning, generative AI, simulations, and optimisation.
It’s how we’ve delivered outstanding results for clients since 2008 – long before AI was mainstream.
Unique AI capability
We combine expertise in data science and optimisation in a way very few AI companies can.
You’ll always have direct access to highly skilled technical specialists and subject matter experts – from initial scoping to ongoing support.
And our flexible AI systems not only integrate with your existing setup, but learn, optimise and improve over time – driving increasingly valuable insights that give you a competitive advantage.
AI for marketing
AI for transport, supply & logistics
AI strategy & consultancy
Workforce AI
Agentic AI
Case studies
Case study
Last mile route optimisation for DFS
Satalia helped DFS transform their home delivery offering with last-mile delivery technology. 18% increase in fuel efficiency.
Case study
Workforce optimisation for leading accountancy firm
Satalia enabled an accountancy firm to work more efficiently to benefit both the employees and their clients. 4% increase in chargeable hours.
Case study
Customer journey mapping for UK Telco
Satalia helped a well-known UK telco increase efficiency through customer journey analysis and mapping. £59M total savings across the workstreams.
Case study
Audience AI: Global CPG
Client research showed significant opportunity to reach and convert new regular customers - but no insights on how to do so.
Case study
AI strategy for hedge fund
Satalia provide education and support to enable a hedge fund to improve investment effectiveness. $320B investments reviewed using Data Science.
Got questions? We have answers.
What does Satalia do?
Satalia delivers AI-powered solutions for optimising complex operational processes and decision-making in organisations. We offer solutions for media & marketing, transport & logistics, and workforce optimisation. We also provide AI strategy, consultation, and custom solutions across a broad range of fields and industries.
Who is the CEO of Satalia?
Dr Daniel Hulme, founder and CEO, is a recognised expert in artificial intelligence, an entrepreneur, and a prominent keynote speaker on the ethical implications of AI. Meet Daniel here.
What is the mission of Satalia?
Satalia’s mission is to democratise AI technology to solve the world’s hardest problems and enhance global efficiency through optimisation. We want to help move the world towards a future free from inefficiency and ineffectiveness, where everyone is free to consume and to contribute.
What is the meaning of "Satalia"?
“Satalia” is a term Daniel coined, combining “Sat”, which refers to Boolean satisfiability, a type of NP-complete problem, and “alia” from the Latin phrase “et alia” (often abbreviated to “et al”) meaning “and others”.
So, “Satalia” means “Boolean satisfiability and others”. At Satalia we love solving very hard (NP-Complete) problems and we use many algorithms (Boolean satisfiability and others) to ensure our solutions are better than anything else on the market. Read more here.
What careers does Satalia offer?
Satalia offers careers in AI data science, optimisation, software engineering, data engineering, AI research, consultancy, project management and sales – as well as supporting roles in marketing, finance, and administration. Check out our open positions here.
Discover resources shaping Satalia's direction and influencing industry trends.
News
Satalia named Technology Company of the Year at the Multimodal Awards 2026
Satalia was named Technology Company of the Year at the Multimodal Awards 2026. This recognition is particularly meaningful as the awards were independently judged, reflecting the impact of our work and our contribution to innovation across the logistics industry.
Insights
One bold step for retail: How AI is transforming efficiency
How is AI helping retailers transform efficiency and solve business-critical issues right now – and what does the next wave of AI hold for the future? Following Retail Gazette’s Efficiency Debate, Mei Pang shares practical insights on closing the execution gap in complex retail operations, drawing on discussion with panelists from DFS, Pets at Home and Need It For Tonight.
Insights
All change for the AI evolution of work
The world of work simply isn’t set up to maximise human capital, constrained by inefficient processes, technical troubles and reactive firefighting. But what if all that were to change? What if we were suddenly able to reclaim the passion and drive to pursue the professional goals of our youth?
Event
The Efficiency Debate
Meet the team at The Retail Gazette Efficiency Debate
Event
Multimodal
Meet the team at Multimodal in Birmingham
